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Report of the month

May 2012
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AkzoNobel

Amsterdam, The Netherlands



Report Facts

Company name: AkzoNobel NV
Fiscal year end: December 31, 2011
Report title: AkzoNobel Report 2011
CEO and Chairman: Hans Wijers
Number of books: 1
Report length: 190 pages
Auditors: KPMG
Website: http://report.akzonobel.com/2011/ar
E-mail: investor.relations@akzonobel.com
Design: Pentagram (London), AkzoNobel Corporate Communications

Report Rating

4/5

(Rating scale below)

Profile-Services

The world’s largest coatings and specialty chemicals company... Segments are: Decorative Paints, Performance Coatings, Specialty Chemicals.
(Source: Annual Report) (Italics are own company’s words)

Key Figures

Revenue: € 15,697 million
EBIT: € 1,175 million
Net income: € 477 million
Earnings per share: € 2.91
Dividend per share: € 1.45
Return on equity: 5.2%
Return on investment: 8.9%
EBITDA margin: 11.4%
Employees: 57,200
(2010 figures sourced from the annual report)

Peers and Rivals

  • DUPONT
  • BAYER
  • DOW CHEMICAL
  • MITSUBISHI CHEMICAL
  • SUMITOMO CHEMICAL
  • TOTAL
  • DSM
  • ...
 

Triple A

> Excellent summary of Performance at a glance: displayed immediately, well structured, supported with charts, made of well-selected indicators (including cash flows and a few ratios), featuring sustainability items, and providing a clear segment breakdown.
> Our brands display a selection of the company’s many brands.
> Strategic agenda clearly defined. Fulfillment of strategic ambitions charted.
> Very good review of business areas, including main products, key brands and markets, charted highlights.
 

Double A

> Online annual report doesn’t simply follow a print version sequence. Easy to access and to navigate: clear structure, commercials gallery, case study overview, well-charted and user-friendly interactive key figures (Selected Page).
> Risk factors and management clearly set out.
> Though still perfectible, a commendable effort to combine responsibility and financial and operations reports.
> Comprehensive summaries of statement, segment and regional statistics, and sustainability performance.
 

Simple A

> Chairman’s statement does its job, yet could be much more substantiated.
> Report of the Board of Management is not sufficiently elaborated.
> Design and layout are functional but lack read appeal and creativity.
 

B Sides

> The online report doesn’t appear in a new window.
> Company profile could be more explicit.
> Auditor’s report not referred to in the table of contents.
 

How does the company report in key areas? What are the main report pluses and minuses? The Report Scan gives an overview of strengths and weaknesses, and scores each item.
Contact e.com@reportwatch.net

 

Selected Page

(http://report.akzonobel.com/2011/ar: AkzoNobel Report 2011)
<a href="http://report.akzonobel.com/2011/ar">http://report.akzonobel.com/2011/ar</a>: AkzoNobel Report 2011
Rating Scale
5
First-Rate
4.5
Excellent
4
Very good
3.5
Sound
3
Average
2.5
Uneven
2
Common
1.5
Substandard
1
Poor
0.5
Uncompetitive
The rating is based on ReportWatch internal desk research and does not take into account the independent Rating Panel’s judgment.